3 Fundamentals for Innovating (& Making Them Work For You)

Solid Foundations for Innovators If you want to build the solid foundations to be truly innovative, three main fundamentals are required, in my opinion. And they all need to be present, at the same time, and with the same force, if you want to be successfully creative. By intertwining these three fundementals seamlessly, you can […]

What is your USP? Stand out from the crowd

It is funny how we’re all brought up to conform, to fit in within society, to be accepted socially.  However, as I think everyone is aware, to make it successfully you also have to be different whether that is as a business, company, employee or employer. Knowing your USP is important in business and personally […]

Eccentric Entrepreneur or Modern Day Innovator?

We all know of some crazy ideas that inventors come up with- often they are the subject of funny YouTube videos. However, some ideas seemed crazy at the time and yet, years later are a reality. This week’s post takes a look at innovative ideas that were scorned and are now part of our everyday […]

Encouraging an innovative approach

The last two decades have been challenging times for British business and as the country approaches the momentous decision regarding EU membership, there are more challenges ahead. Whether we remain part of Europe, formally or not, the debate over membership has shone a light on our trade agreements and our competitiveness. In a discussion on […]

Be Innovative: Try Wearing Odd Socks

How can being innovative be a realistic company objective? Last week I looked at what innovation means and considered whether this was something that could be actively encouraged and why it was important. Most companies know that to stay ahead of the competition they have to have both a unique selling point (USP) and loyal […]

The Meaning of Innovation & Why It’s Important

Business executives are often told by their managing director to be more innovative, as if the very word will transform their marketing, product development and ultimately create success. It can be hard to act on this when you are not sure what innovation means and what is just old ideas in new packaging. Innovation is a […]